Jonathan Gabay

Jonathan Gabay is on the central faculty of the Chartered Insititute of Marketing, the world's biggest marketing institute. He is an author of 12 books with experience of working for some of the best-known creative agencies and brands in the industry. As a journalist, Jonathan regularly appears in the national and trade press as well as on CNN, BBC and ITN. He specialises in brand forensics.

Brand forensics delivers powerful creative marketing insights which demystify and explore core DNA behind a brand in a witty, yet insightful style, brands from both the worlds of business as well as celebrity.

Leading UK FTSE companies in sectors ranging from finance to FMCG and travel have featured Jonathan's award winning copywriting. He has addressed graduates at the London School of Economics. His books have been translated throughout the world. In Japan, Jonathan was described by one leading marketing society as "one of the most influential marketers" in the business.

As a much sought after keynote speaker, Jonathan delivers highly motivational and inspirational talks. In addition to being comfortable addressing large audiences, Jonathan is equally at home delivering practical hands-on workshops to discreet groups. His topics cover all the fundamentals required by the successful modern marketing professional.

His workshops include:
o Creative branding
o Copywriting
o The 12 secrets of modern marketing
o Exploring creative thinking and getting more from creative suppliers
o Dealing with media disasters
o When two tribes go to war the battle between sales and marketing.
o Understand the web -beyond web 3.0
o Viral marketing

Delighted companies and organisations who have experienced Jonathan's insights include:

Comic Relief, GE Electric (Italy, Man Investments (Switzerland), Toshiba (Hungary, HBOS, Abbey International, UBS, News International, Discovery Networks Europe, Brother UK, Comet, Deutche Bank, and South Eastern Trains